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Content Marketing: What to Say, and How to Say It: Using words and images to craft your email marketing messages

November 16, 2016 @ 12:00 pm - 1:00 pm


You’ve heard of real estate agents always talk about “location, location, location”
Well, to be successful in digital marketing, it’s about “content, content, content!”

Email marketing is the backbone of digital – content is the blood.

What you say, and the way you say it (tone, date & time, frequency) and providing relevant content to a targeted audience is how you will attract, engage and be share worthy to your audiences.

Ultimately, the goal is for your content to lead to driving more business!

What are the Keys to Great Content?
This session will teach you the time-saving tips, techniques, and yes, even apps that will help your content – and the way you share it – succeed! You’ll learn how to:
 Create
 Curate
 Extend

…the content that will help you achieve your goals. We’ll cover tidbits like how many links create the most engagement, how to turn questions into high-open subject lines, tips on using graphics, pictures and videos, re-purposing content across multiple platforms, and more.

And, we’ll give you the structure and tools to make creating your content fast, easy and effective.

If you’ve attended one of Javed’s sessions, you’ll know you’re in for a “treat”.

This will be an entertaining and interactive session.
Be prepared to learn, take lots of notes and ask as many questions as you can.


November 16, 2016
12:00 pm - 1:00 pm


Greater Peterborough Chamber of Commerce


Greater Peterborough Chamber of Commerce
175 George Street North
Peterborough, Ontario K9J 3G6 Canada
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