Ignored – or engaging?  How are your subject lines working – or NOT working – to capture the attention and interest of your audience?

This fast-paced seminar will take a deeper dive into the mechanics of truly effective subject lines.

LEARN:

• the three keys that make or break your subject line (and how short your window really is)
• what works – and what does NOT work – in capturing your readers’ attention
• length, brand, urgency and offers – make them work for your subject lines
• before and after – examples that make it crystal clear how to improve your results

Get their attention – get in the door – and get the response you desire. Whether you are trying to get read, realize revenue, increase your reach or inspire referrals, your subject lines are a key to your success.